Two of my favorite clients reached out to me this week. One to tell me how much she (and her customers) still love her branding—over 6 years after we first worked together. And another to inquire about expanding her designed marketing collateral into digital assets—over 7 years after we first worked together. What’s the common thread between these two brand owners? Years later, both have timeless brand designs that attract and resonate with happy customers. If you’ve never thought about your...