As of 2024, 2.64 billion people worldwide shop on the Internet. That figure makes up over 33% of the world’s population. Look at us. All at home with no pants on, tapping a few buttons on our screen, and voilà 🪄 Whatever we order shows up at our front door. That’s the magic of e-commerce—for the consumer. For the small e-commerce owner or operator? Well, it takes a village. Part people, part automation. After attending an event last week where I got to share a bit about my e-commerce brand...